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Who & What is Virgo Rising? 

Virgo (August 23rd-September 22)

Virgo is an earth sign historically represented by the goddess of wheat and agriculture. Virgos are logical, practical, and systematic in their approach to life. Some describe them as organized, put-together and reliable. They are perfectionists at heart and aren’t afraid to improve skills through diligent and consistent practice. Virgo rules the digestive system, which makes these earth signs especially attuned to the ingredients that make up a whole — in food and in everything else. They're hyper-aware of every detail.

The Story of Virgo Rising

What is Virgo Rising All About

Virgo Rising Design is a Visual Communications company specializing in graphic design, website development and social media communication services. The company was founded in 2023 by founder, CEO, and Virgo herself, Kylee McCabe. Like the goddess earth sign, Virgo Rising Design approaches visual communications logically, practically and systematically. Our organized, put-together and reliable service is what sets us apart. We strive to be hyper-aware of every detail and always create something not only visually appealing, but functional and coherent of our diverse clientele’s wants and needs.

Where Did she come from, Where is she going? 

It all started with a name.


Slowly that name turned into an idea and overtime that simple name started morphing into something more. Is it done yet? No, but it's all starting to come together finally. 

I came up with Virgo Rising accidentally. At the time, I was working for a commercial printer as the Social Media manager. For a little back story, the printing industry is a cut throat industry and you have to be careful with what information you share online, specifically any kind of customer information. This has very little to do with protecting customer's information and everything to do with maintaining YOUR customers. Other printers have been known to steal customers if they find out who they are, so it's imperative to keep client information as private as possible. 


From a Social Media standpoint, this makes it really hard to showcase what your company can do or does if you can't share any client products. For this reason, I started creating collateral for fake companies that I could showcase printed work for (i.e. business cards, pamphlets, brochures, etc). Thus, Virgo Rising was a random name I generated to create a business card for to showcase what a good business card looks like.  


I immediately felt a connection to the name and couldn't get it out of my head. I started researching ideas for how I could use the name. I just loved it so much, I decided to stick with it and turn it into a business name for my own business! I don't have this business up and running yet, but it's all in the works. I've built a brand and logo already and decided, rather than building (and paying for) a whole separate website, I would just apply my branding to my portfolio website and overtime merge the portfolio and business idea into one. 

A little more backstory about me and why I thought this name was such a good fit for something in my life: I am, in fact a Virgo. After suffering some pretty substantial setbacks on both a personal and professional level, these last few years I've really felt like I'm rising up in the world.  Since I'm a graphic designer and media communications manager, Virgo Rising just felt right for a Design and Communications business.


And so began the next steps: building a brand and logo around a name for a company and then applying that branding across my platforms. Like I said, it's still all a work in progress, but it's something I enjoy working on and am excited to see where the future takes us.  If nothing else, it gives my creative thoughts an outlet and gives me something to ponder  and work on​ when I have nothing better to do. 

If you are interested in keeping up with Virgo Rising check back in or sign up for email updates below. 

I'll be sharing more about how I started with a name and built a brand, logo and idea around it. 

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